Ecommerce

Thought I’d give another excerpt (#2) from the book “Ecommerce Well” which covers a number of topics on ecommerce.

Micro Niche Production

Another trend fueled by technological changes is the increasing demand for micro niche content. Strong continuing trends are likely to drop the costs of making online content available to the consumer. Current extrapolations of trends can give some insights on how this micro content will be produced. Because micro niches are likely to be serviced by specialized individuals, small companies may play a very important role in this area.

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In a previous post , I had touched upon the concept of massive market segmentation.

There is another related way to approach market segmentation. That is to see markets through the “eyes” of search engine searches.

Search engines are the entry point for millions of people targeting specific topics. There is a lot of search engine data that has become available over the years. One of the most fascinating statistics about searches is that a very high percentage of searches that have very low volume, or very small “markets”.

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Today, I thought I’d share an excerpt from the upcoming book “Ecommerce Well A collection of online business ideas”

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INTRODUCTION

Teutonic shifts in the economic landscape are in the process of exposing major business opportunities. This short book is a very quick primer on a cross section of key ideas, concepts, and trends sweeping the Net.

Ideas as disparate as viral marketing, niche micro production, or social networking are included. This short book even touches upon creative ways to approach business models.

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